Ostroff, Fair and Company
*Ostroff, Fair and Company>>>Marketing & Sales

What are the steps of plannings in marketing ?



Steps of planning ....... Principles of Management.

Marketing planning steps include considering the factors that affect the marketing environment your business/organisation is based in, setting out your specific marketing objectives, and choosing the marketing methods to achieve these objectives.

In other words
Where are we?
Where do we want to be?
How do we get there?

Hope that helps.

Regards
Business in Barnet
http://www.business-in-barnet.com...
I think first step involved in marketing is the advertisement
http://www.freewebs.com/online-advertise...
There are no set steps but generally it's agreed that this should cover it:

1) Carry out a Situational Analysis
2) Set your Marketing Objectives
3)Generate Marketing Strategies
4) Make sure you have made some Assumptions and have Contingency plans
5) Create a Detailed Marketing Mix
6) Timescales
7) Implement the Plan
8) Monitor and Control
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