Ostroff, Fair and Company
*Ostroff, Fair and Company>>>Marketing & Sales

I STINK @ sales... How can I get better..?? Have had several failed sales attempts in recent memory.. ???



I STINK @ sales... How can I get better..?? Have had several failed sales attempts in recent memory.. ???

Sales is not a career for everyone. You must be able to accept rejection and move forward to the next customer. You need to study your product base that you are selling and be able to present the benefits to the customer. You need to believe in what you are selling and maybe devise some scripts to practice on before presenting to you customer. You need to think of ways to overcome a customer's rejection. Don't sound like a telemarketer make your sales script natural and use what works for you. The key is to keep trying and be enthusiastic about what you are trying to sell make your presentation like this is the best thing since sliced bread. You want your customer to be just as excited as you are about your product. Good luck.
Pretend you are someone else. It's a role that you were hired for, or you are the president and C.E.O. of the company.Be loud, don't take no for an answer. That way embarrassment wont get in the way, and you are more likely to ask for it even when you would have before quit. And always assume the sell. And, when you're down maybe listen to some Zig Zigler.
Confidence, Confidence, and Confidence is the key to good sells. If you have that (along with product knowledge of course) you have all it takes
try taking a job where you don't neccesarely need to help people decide what they want, such as a clerk in a store, running a register. I had the same problem, and when I moved to a register, and got to talking to people without the pressure of sales I began to open up, and could talk to people much easier about items, and benefits of them, now back in sales, and doing great.
I agree with Josh make sure you know your product. Knowledge is everything, the more you know the more people will respect you and trust you.
Sales is all about serving the customer. The job of any salesperson is to solve the customer's problem. Therefore, to be successful, you must first identify the customer's problem. Then demonstrate to the customer how your product or service solves that problem. Then, ask for the sale.

It really is that simple. Just three steps.

1) identify the customer's needs and/or problem

2) demonstrate to the customer how your product solves that problem

3) close the sale - ask for the order.
What kind of sales? And when you say you "stink" is that because you made no sales or just didn't have the ooomph to even make the sales call?

Some people are natural salesman. BUT, it is also a trade that can be learned. It takes more than just reading, though. It takes practice. You have to be involved with a company or individual who is willing to practice with you so that you can become TRAINED.

The best way is for you to observe someone doing a sale, then you try it with someone observing you so they can give you pointers on how to improve.

Confidence is important, but without proper training, you still won't succeed. And, how do you quantify your "failure"? I do know many people say you fail because you quit. The problem can sometimes be if you keep doing the same thing the same way, you will get the same results. So, if you are going to change the course, you MUST change the way you are doing your sales presentation.

I'm in sales and its my job to help others duplicate what I do. If someone fails, the first thing I have to look at is the problem my training or the person's willingness (or lack thereof) to follow instructions?

If you want to be successful in sales, you can be. I wish you well.
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