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| *Ostroff, Fair and Company>>>Other - Advertising & Marketing |
Does anyone know about corporate branding? |
If so, how much does this service generally cost? And does anyone know how much does it cost to get a website up and running? Check with several companies to get a quote. Unfortunately, they do not like to provide flat quotes as it limits them and what they can do for you. Call and tell them what you need and to present you with at least three possibilities along with the estimate. Do NOT give them any kind of price range, because as you know, they can meet it. I know a lot about corporate branding. This is called Advertising Specialties. Look in the yellow pages. Unless you are a super huge giant of a corporation...you need not worry so much about spending money on "branding" if you place your marketing well and do it consistently. Keep in mind that your ultimate goal is to make and keep customers.....there is nothing more important for your company to achieve. To do this you must also understand that customers always flow in the direction of the greatest perceived value or benefit. That being said....it is more profitable to be "the clear choice" than it is to be "widely familiar" Spend your R & D money on being the clear choice. If you do that...the branding will fall in line quite nicely. I am a marketing professional and a printer I can't tell you what it would cost, because you did not provide enough information. Corporate branding can include designing a logo, corporate brochures, taglines, advertising and marketing campaigns. As for the website, how many pages? Hosting? Selling off the site or just information? You need to figure this out, then talk to a full service agency to get an idea of cost. Advertising & Marketing Professional for 45 years |
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