Dealing with hotel business explain branding strategies different from my competitor?
I'd have to know what your competitor's strats are to answer your questions. But I can tell you different ways to brand your hotel. Sponsor an event, sell promotional merchandise in the giftshop, online or through a catalogue; Sponsor a travel website or local entertainment website.
Splurge on the mini-lotion available. Make sure your hotel logo is on the bottle. WOmen who stay with you will put the lotion in their purse and their friends will see them use it. The fragrance to the lotion is crucial. |
