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| *Ostroff, Fair and Company>>>Other - Advertising & Marketing |
I need a witty, clever business card.? |
I am a web designer and IT professional and i want to re-design my business card. I want to do something witty, like a divorce attorney's card that is perforated down the middle. I believe a business card should (at the very least) have 3 elements on it (in order of importance): 1) Contact Information 2) Company Name 3) Visual identifier for the company (logo or something very strongly connected to your company) What makes a successful business card, in my opinion, is the availability/readability of the contact information. This is the critical portion of any business card. People dig through their rolodexes looking for a person鈥檚/company鈥檚 number, email, mailing address, etc. Not just for the card with the lenticular printing on the back. Regardless how flashy or clever your card is, if contact information is not readily available, or quickly processed, the card failed. What does it matter if someone remembered some neat trick the card does or how nice it looked if they find a hint of difficulty acquiring your information from it. It sounds like you're on the right track. How about "see through" card that has a hologram of your business logo on it? My friend's is slightly smaller than the usual rectangle (it's more of a square), and that gets it noticed. Maybe make the square a computer screen with your info on it. Go to www.vistaprint.com. I went there get business cards for my friend. They're pretty cheap, too. |
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