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| *Ostroff, Fair and Company>>>Other - Advertising & Marketing |
飩ow have competitive marketing techniques adapted to the increasing sophistication of consumers? |
飩ow have competitive marketing techniques adapted to the increasing sophistication of consumers? One way is through the shift from viewing consumers as passive consumers of advertising/marketing/PR messages to viewing them as active seekers of information for their own purposes. Your business can become more competitive just by providing reliable, credible information for consumers to find when they are making their buying decisions. |
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