Ostroff, Fair and Company
*Ostroff, Fair and Company>>>Other - Advertising & Marketing

How do I market on a $10 budget? How do I get a single product to it's very vertical market?


I'm an "idea" person. I've a music CD out that's been favorably received and aired on two stations, but I'm a mom with little ones, little time and less cash at the moment. Any suggestions on some cost efficient marketing tools? The CD is meditative and has a very vertical market, BUT it's gone to 8 different countries and people seem to love it. Any thoughts? I keep hoping for a marketing partner, but wouldn't know where to start looking. They'd have to work for commission.

My goal for two years has been to sell 10 CDs a day. That simple thing (at retail, more if at wholesale) would move this forward.

Thanks for your thoughts.

C.

Get a free site at MySpace.com and upload a sample.

and/or

Publish it a Lulu.com

Buy an ISBN # and distribute to local and regional retail stores - Barnes & Noble - Borders/Amazon.com etc
I think I would find out where your vertical market might gather in groups and target them in a group setting. ie. religious groups, professional meetings, clubs, etc. Word of mouth advertising is very powerful and it doesn;t cost you a dime except your time.
Sales rep for 10+ years
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