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Whats is the communication skill between marketers and consumer?



Whats is the communication skill between marketers and consumer?

The role of the marketer is to devise or adopt systems that sell the customer on their products or services.

Thanks for asking,
Rod

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Thats what we learn in school. If it was that easy to explain, Marketing wouldn't be a major
The skill set of a marketer is that of someone trying to impress,convince, sell, call to action. Thus, a marketer is trying to get someone to "do" something, usually to buy something. They provide information, and then there is a hook, and a call to action. A consumer, in my opinion, is the person who is the buyer. They should be the person who asks the questions and provide the criteria for what they are looking for. In many instances the consumer accepts the spiel of the marketer and only questions after the fact.
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