Ostroff, Fair and Company
*Ostroff, Fair and Company>>>Search Engine Optimization

Hi, do you know about this "G o o g l e Adsense" program?



Overall how is the experience so far? Are there any complications in payment process? Has it really helped you? If you don't mind please explain benifits and disadvantages of it. Thank you so much.

Google has been very good in terms of providing payment and has always been on time. Definitely no problem in terms of payout

WHAT IS IT EXACTLY?

Adsense is a way to monetize and earn money from your site by putting Google ads from their advertising network Adwords. It has been around since June 2003 and Adsense has allowed many website owners to earn from their sites. I highly recommend going through the Adsense Quick Tour to learn more about the program http://www.google.com/services/adsense_t...

HOW DOES IT WORK

You apply and once you get approved, you can put in the Adsense code in your site. Here are the instructions on how to add Adsense codes on your site https://www.google.com/adsense/support/b...

You earn through various ways:

1. Pay per click - this is the common way to earn which is you earn every time a visitor clicks on your ads
2. Pay per impression - an advertiser can specifically target your site and show ads where you earn via cost per 1,000 impression (e.g. you earn every time someone sees your ad, even though they don't click on it)
3. Referral - you can also earn if you refer a visitor to use Adsense or Adwords, download the Google toolbar, etc.

WHAT PERSONAL INFO DO I HAVE TO GIVE?

In the application form https://www.google.com/adsense/g-app-sin... you will give

- your name
- your address
- if your country qualifies for electronic fund transfer and you wish to be paid by EFT, your bank details
- your SSN or tax account number if you are in the US as Google reports Adsense income to the IRS

IS IT WORTH IT AND HOW MUCH MONEY PER MONTH DOES IT BRING IN?

Some sites do very well with Adsense (even in the millions of dollars a year) while many more sites do extremely poorly with the program (can't even earn $10 a month). One of the misconception people have about Adsense is they simply slap it in their websites and it will automatically earn them big money -- which is not true as evidenced by the many disgruntled webmasters

Your income will depend on:

- the topic of your site (if you have high paying keywords you stand to earn more)
- responsiveness of users to ad (are visitors coming to your site with blinders in their eye or do they look at the ads as additional complementary resource)
- traffic (you earn more with more traffic, even if you have low paying keywords or other metrics)
- how you implement the ads on your site (some positions and colors work better than others)

I suggest you join the program (you've got nothing to lose as it is free) and see how your site will do with it. I've been with Adsense since June 2003 and it's been a GREAT income generating program for us. So for me, Adsense is definitely worth it
A lot of people would like to know the success AdSense money formula. The simple formula below is one fundamental formula that you should know.

Money = sum ( [Price Per Click] X [Number of Click] )

Logically speaking, if you want to make more money, you have to either increase the number of clicks or the price per click. If you do one or the other you can make more money from the program.
Make More AdSense Money By Boosting the Number Of Click

Increase the number of clicks on your ads is the most obvious strategy that will make more money for you. There are two ways you can boost the number of click:

1. Getting more traffic for your web site,
2. Make your ads more clickable and position them at the right place.

Getting traffic takes time and efforts. It鈥榮 also a lot of hard work. There are several techniques that you can use to generate more traffic to your web site and hence make more AdSense money. These techniques are:

* Submit your web site to search engine and optimize your web site for search engine.
* Increase link popularity by link exchange, article marketing, directory submission and press release.
* Paid Advertising through classified advertising, banner advertising or search engine advertising.
* Participate in forums/groups related to the content of your web site.
* Add comments to other blogs.

Making your ads more clickable is another way to increase your earnings. It is relatively easy to do because you can adjust your ad format almost immediately. You can do the following adjustments to your ad format to improve your click through rate (CTR):

* Make them more noticeable by positioning your AdSense ads on top of your AdSense page.
* Google states that the most effective ad formats are 336脳280 larger rectangle, the 300脳250 inline rectangle, and the 160脳600 wide skyscraper. However you should choose the best ad format that works for your web site. This requires tracking and testing.
* Create a custom palette that best suites your web site. In general, you can follow the following settings:
o Border color : no border or background color of your website
o Background color : background color of your website
o Link color : color of your links
o URL color : black
o Text color : black or color of your main content

Make More AdSense Money by Targeting the Higher-Paying Keywords

You can create unique, relevant and quality contents that target at the higher-paying keywords to increase your average price per click (CPC). Higher CPC means that you can make more money even the CTR remains unchanged. You should find out which keyword variations for a topic pay more. Often the more specialized variations and phrases pay more than the generic terms.

You can increase your CPC by reducing the occurrence of lower-paying ads. You can use AdSense competitive filter mechanism to filter out the ads that you don鈥檛 want to be shown on your web site. It is suggested by others that showing fewer ads on a page will result in higher-paying ads displayed on your web site. A lot of publishers report that they make more Adsense money if they remove ads completely from pages with few or no clicks. Again you have to test whether this strategy works in favor of you or not.

As you can see, it involves a lot of hard work if you want to make extra Google AdSense money. You need to put in your time and effort to make it happen.
http://ontheavenues-diy-seo.blogspot.com...
http://www.ontheavenues.com
Google Adsense is great. It lets you create content on your websites and you don't have to worry about finding suitable affiliate programs to join etc. It's a fantastic passive income. Of course, those that can be bothered to work a bit harder in affiliate marketing will probably earn more from affiliate programs than I do in Adsense, but I do alright! :-) As do the these Adsense sites - http://www.squidoo.com/adsensesites...
i thinks google adsense is quite good, especially if you are beginner, because it's easy to install and also free
http://www.internetmarketingforbeginner....
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