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| *Ostroff, Fair and Company>>>Search Engine Optimization |
Domain name and search engines? |
When creating a website does the actual .com domain name hold high importance with regard to search engines? Or is the websites' actual content (i.e. page titles, content, etc) what shows up from search engines rather than the domain name itself? >When creating a website does the actual .com domain name hold high importance with regard to search engines? Not high importance but it can help. This is because when someone links to your site one of the important factors is the anchor text and quite a few unsolicited links will simply have the url as the anchor e.g. yourdomain.com If you have a single keyword domain or a hyphenated keyword domain then there will be an advantage because your keywords will automatically be in the anchor text. The disadvantage is that at any time hyphenated urls may be considered spammy by Google. For example cheapest-ink-jet-printers-in-t... so keep to one or two hyphens at the most. Also hyphenated domains are not good for 'branding' but if you have no intention of branding then go for the hyphenated url. If anyone tells you that Google can read keywords in concatenated urls get them to read this http://www.seo-blog.com/keywords-in-urls... >Or is the websites' actual content (i.e. page titles, content, etc) what shows up from search engines All these are important factors and there are a lot more. For detailed information read through these two up to date, free, high quality tutorials that tell you how to do SEO properly: http://www.seomoz.org/article/beginners-... http://www.seo-blog.com/tutorial.php... Is the content with the right keywords what matters. Of course it won't hurt if you choose a domain name related to the content of your website. Make it short and easy enough for people to remember. http://www.anti-aging-skin-care-guide.co... |
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| Food Service Financial Services Administrative and Office Support Other - Advertising & Marketing Search Engine Optimization |
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