should i charge per click or monthly for: 50,000 clicks per month ...............and how anbout 250,000 clicks per month............and how much should i charge for advertising on my website page given these to scenarios.......any educated guess would be helpful.....
50t visits per month is just above the point when charging per impression becomes more profitable than charging per click. 3$ per 1000 impressions is sort of average price. as far as i know impressions are priced in between $0.2 and $20. you have to be really high profile publisher in order to get the 20.
However, it depends on the contents - if you provide high traffic 'teaser' contents e.g. written in such a manner that makes people to search for more info and therefore to click on contextual ads - its better to stick to ppc model.
It is a matter of calculations to justify the type of ads you want placed on your site. Some mixed model also can work assuming that you have high traffic and channels with various contents |
