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| *Ostroff, Fair and Company>>>Small Business |
How do I find a manufacturer for a product I've seen online? |
I've seen the product offered in many different styles and each time it is marked up way to far. People make it in their homes, but it looks cheesey so I want to have another version made and offered to the public less expensively. Google is your pal. Search in yellow pages...you`ll find your answer. Why not make it yourself? You don't say what it is, so it's impossible to suggest a contract manufacturer. And cheesy is not a result of making it in your home, it's the result of bad design and/or shoddy manufacturing standards. Lots of cheesy stuff comes out of factories. If they're selling a product for $20 that looks cheesy, and you're planning to produce one that looks nice, then selling it for the same $20 is not a bad strategy. Selling it for $25 or $30, because it is a better product, is not a bad strategy. If the market says it's worth $20, then selling it for $10 is not necessarily a good move. If it costs you $8 to manufacture, ship, and advertise the product, you'd have to sell *six* times as many at $10 to equal your sales at $20. Maybe you can do that. But if people are selling the cheesy ones for $20, not $18, that probably means that people aren't worried much about the cost. |
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